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Let’s start looking for value by taking advantage of data driven decisions making.
- Evaluating channel performance to allocate advertising budgets to increase profitability
- Monitoring product performance to capitalize on shifts in buying behavior
- Using customer segments to maximize loyalty and retention
- Channel mapping and attribution reporting
“I believe it’s important to connect people and technology, testing successful principles with data driven decision making. My talent is being able to communicate complex technical systems simply.”
-Safraz Khan